Between the weeks of February 17 to 21 and March 16 to 20, 2020, daytime viewership of the big four broadcast networks in the United States increased by 28.4 percent, and early morning audiences grew by 5.4 percent. The coronavirus has resulted in many individuals self-isolating or quarantining in an effort to control the outbreak, which has led to increased TV viewing and news consumption.
Coronavirus and TV viewing: increase in broadcast network viewership in the United States between the weeks of February 17 to 21 and March 16 to 20, 2020, by daypart
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comScore. (March 24, 2020). Coronavirus and TV viewing: increase in broadcast network viewership in the United States between the weeks of February 17 to 21 and March 16 to 20, 2020, by daypart [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1107040/broadcast-tv-viewer-increase-coronavirus-us/
comScore. "Coronavirus and TV viewing: increase in broadcast network viewership in the United States between the weeks of February 17 to 21 and March 16 to 20, 2020, by daypart." Chart. March 24, 2020. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1107040/broadcast-tv-viewer-increase-coronavirus-us/
comScore. (2020). Coronavirus and TV viewing: increase in broadcast network viewership in the United States between the weeks of February 17 to 21 and March 16 to 20, 2020, by daypart. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1107040/broadcast-tv-viewer-increase-coronavirus-us/
comScore. "Coronavirus and Tv Viewing: Increase in Broadcast Network Viewership in The United States between The Weeks of February 17 to 21 and March 16 to 20, 2020, by Daypart." Statista, Statista Inc., 24 Mar 2020, https://www.statista.com/statistics/1107040/broadcast-tv-viewer-increase-coronavirus-us/
comScore, Coronavirus and TV viewing: increase in broadcast network viewership in the United States between the weeks of February 17 to 21 and March 16 to 20, 2020, by daypart Statista, https://www.statista.com/statistics/1107040/broadcast-tv-viewer-increase-coronavirus-us/ (last visited December 30, 2024)
Coronavirus and TV viewing: increase in broadcast network viewership in the United States between the weeks of February 17 to 21 and March 16 to 20, 2020, by daypart [Graph], comScore, March 24, 2020. [Online]. Available: https://www.statista.com/statistics/1107040/broadcast-tv-viewer-increase-coronavirus-us/