In 2023, approximately 89 percent of consumers surveyed in Brazil reported seeing out-of-home (OOH) advertising throughout the 30 days preceding the data collection. Half a decade earlier, in 2018, the share stood at 87 percent.
Monthly out-of-home (OOH) advertising reach in Brazil in 2018 and 2023
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Grupo Meio & Mensagem. (August 30, 2023). Monthly out-of-home (OOH) advertising reach in Brazil in 2018 and 2023 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1105856/out-of-home-advertising-reach-brazil/
Grupo Meio & Mensagem. "Monthly out-of-home (OOH) advertising reach in Brazil in 2018 and 2023." Chart. August 30, 2023. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1105856/out-of-home-advertising-reach-brazil/
Grupo Meio & Mensagem. (2023). Monthly out-of-home (OOH) advertising reach in Brazil in 2018 and 2023. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1105856/out-of-home-advertising-reach-brazil/
Grupo Meio & Mensagem. "Monthly Out-of-home (Ooh) Advertising Reach in Brazil in 2018 and 2023." Statista, Statista Inc., 30 Aug 2023, https://www.statista.com/statistics/1105856/out-of-home-advertising-reach-brazil/
Grupo Meio & Mensagem, Monthly out-of-home (OOH) advertising reach in Brazil in 2018 and 2023 Statista, https://www.statista.com/statistics/1105856/out-of-home-advertising-reach-brazil/ (last visited November 23, 2024)
Monthly out-of-home (OOH) advertising reach in Brazil in 2018 and 2023 [Graph], Grupo Meio & Mensagem, August 30, 2023. [Online]. Available: https://www.statista.com/statistics/1105856/out-of-home-advertising-reach-brazil/
