In light of the coronavirus pandemic outbreak many industries had to revise basic market indicators and adjust their future outlooks. And so the global media spending is projected to amount to 691.7 billion U.S. dollars in 2020 - some 20 billion dollars lower than previously expected for this year. Following this change the future forecasts are also adjusted downwards by roughly the same amount.
Revised advertising spending worldwide in light of the coronavirus outbreak from 2019 to 2024
(in billion dollars)
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Search Engine Land. (March 19, 2020). Revised advertising spending worldwide in light of the coronavirus outbreak from 2019 to 2024 (in billion dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1103992/impact-covid19-ad-spend-world/
Search Engine Land. "Revised advertising spending worldwide in light of the coronavirus outbreak from 2019 to 2024 (in billion dollars)." Chart. March 19, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1103992/impact-covid19-ad-spend-world/
Search Engine Land. (2020). Revised advertising spending worldwide in light of the coronavirus outbreak from 2019 to 2024 (in billion dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1103992/impact-covid19-ad-spend-world/
Search Engine Land. "Revised Advertising Spending Worldwide in Light of The Coronavirus Outbreak from 2019 to 2024 (in Billion Dollars)." Statista, Statista Inc., 19 Mar 2020, https://www.statista.com/statistics/1103992/impact-covid19-ad-spend-world/
Search Engine Land, Revised advertising spending worldwide in light of the coronavirus outbreak from 2019 to 2024 (in billion dollars) Statista, https://www.statista.com/statistics/1103992/impact-covid19-ad-spend-world/ (last visited December 22, 2024)
Revised advertising spending worldwide in light of the coronavirus outbreak from 2019 to 2024 (in billion dollars) [Graph], Search Engine Land, March 19, 2020. [Online]. Available: https://www.statista.com/statistics/1103992/impact-covid19-ad-spend-world/
