Nearly one half of total advertising campaigns of banking products in Russia during the first three quarters of 2019 promoted payment cards. Consumer credit was the second most marketed banking product over the observed period, accounting for under 30 percent of the total advertiser expenditure.
Share of advertisers' spending on online promotion of banking products in Russia from 1st quarter 2019 to 3rd quarter 2019, by type*
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Share of spending
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VK. (February 4, 2020). Share of advertisers' spending on online promotion of banking products in Russia from 1st quarter 2019 to 3rd quarter 2019, by type* [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1103683/russia-bank-products-most-advertised-online/
VK. "Share of advertisers' spending on online promotion of banking products in Russia from 1st quarter 2019 to 3rd quarter 2019, by type*." Chart. February 4, 2020. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1103683/russia-bank-products-most-advertised-online/
VK. (2020). Share of advertisers' spending on online promotion of banking products in Russia from 1st quarter 2019 to 3rd quarter 2019, by type*. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1103683/russia-bank-products-most-advertised-online/
VK. "Share of Advertisers' Spending on Online Promotion of Banking Products in Russia from 1st Quarter 2019 to 3rd Quarter 2019, by Type*." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1103683/russia-bank-products-most-advertised-online/
VK, Share of advertisers' spending on online promotion of banking products in Russia from 1st quarter 2019 to 3rd quarter 2019, by type* Statista, https://www.statista.com/statistics/1103683/russia-bank-products-most-advertised-online/ (last visited August 25, 2024)
Share of advertisers' spending on online promotion of banking products in Russia from 1st quarter 2019 to 3rd quarter 2019, by type* [Graph], VK, February 4, 2020. [Online]. Available: https://www.statista.com/statistics/1103683/russia-bank-products-most-advertised-online/