Willingness to pay extra for fair trade food in Belgium 2019

Published by
Koen van Gelder
,
Jul 10, 2025
As of 2019, approximately half of consumers surveyed in Belgium indicated that they were not willing to pay more for fair trade food products.
**
percent of respondents indicated that they would not pay more for fair trade food, while just over
***
percent were willing to pay
***
percent extra or more.
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What percentage are you willing to pay extra for fair trade food?

CharacteristicShare of respondents
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Showing entries 1 to 4 (4 entries in total)
Statistic: What percentage are you willing to pay extra for fair trade food?

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Release date

December 2019

Region

Belgium

Survey time period

July 26, to August 19, 2019

Number of respondents

3,000 respondents

Age group

16 years and older

Special properties

consumers

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: "Hoeveel procent zou u bereid zijn om extra te betalen voor elk van de volgende fair trade producten?" (English: What percentage are you willing to pay extra for each of the following fair trade products?)

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