Italy: grocery shopping habits during COVID-19 2020

Undoubtedly, coronavirus (COVID-19) outbreak had a significant impact on people's everyday life in Italy, affecting among other aspects consumers' habits and shopping behaviors. In order to measure such changes, the change in access to groceries stores in Milan was measured between 1st of February and 4th of March 2020. According to the source, accesses to supermarket registered a rather stable trend during the period considered, although the values peaked during 22nd and 23rd of February, reaching an increase in groceries stores accesses of 34 percent.

Percentage change in the visits to grocery stores during coronavirus (COVID-19) outbreak in Milan from 1st February to 4th March 2020

Characteristic	Percentage change in visits to groceries stores
03/03/2020	-11%
03/01/1020	-5%
02/29/2020	12%
02/28/2020	8%
02/27/2020	-9%
02/26/2020	-16%
02/25/2020	-3%
02/24/2020	3%
02/23/2020	34%
02/22/2020	32%
02/21/2020	-1%
02/20/2020	-13%
02/19/2020	-11%
02/18/2020	-19%
02/17/2020	-13%
02/16/2020	2%
02/15/2020	0%
02/14/2020	5%
02/13/2020	-19%
02/12/2020	-6%
02/11/2020	-10%
02/10/2020	-2%
02/09/2020	-19%
02/08/2020	17%
02/07/2020	13%
02/06/2020	-3%
02/05/2020	-7%
02/04/2020	-12%
02/03/2020	10%
02/02/2020	-21%
02/01/2020	22%

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Release date

March 2020

More information

Region

Italy

Survey time period

February 1, 2020 to March 4, 2020

Special properties

People belonging to Beintoo panel who are part of census blocks in Milan

Supplementary notes

The source adds the following information: "By means of Beintoo's location intelligence technology, the access to groceries' stores in Milan from February 1st to March 4th 2020 was analyzed and compared with the average accesses during the first two weeks of February".

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