DINKs in Germany 2020, by interest in information on online offers

Published by
Kasia Davies,
Jan 16, 2023
In 2020, almost 77 percent of German DINKs were generally interested in information about online offers, while 23 percent were barely or not at all interested. The figures are based on a survey conducted in Germany in 2020.

DINKs (double income no kids) in Germany in 2020, by interest in information on online offers

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Source

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Release date

July 2020

Region

Germany

Survey time period

2020

Number of respondents

3,101 respondents

Age group

14 years and older

Special properties

DINKs

Method of interview

Face-to-face interview

Supplementary notes

Information on general population:
Base: German-speaking population aged 14 years and older in private households at the place of their main residence in the Federal Republic of Germany

Information on total sample:
2020: 23,191 respondents, projection to 70.63 million people.

Information on target group: "DINKS - double income no kids" (married or in a marriage-like relationship in a two-person household; two earners; employed full-time and no children):
2020: 3,101 respondents, projection to 8.62 million people.

Further information on methodology can be found here.

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