During a 2019 survey, 50 percent of responding consumers from Colombia and Mexico stated they trusted Google most when they discovered new products or companies. Second most trusted information sources was family and friends with 47 percent, followed by YouTube with 46 percent.
Sources of information trusted during new product/company discovery in Colombia and Mexico in 2019
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* The survey was carried out among 2,764 respondents from the following countries: Colombia, France, Germany, Mexico, Spain, the United Kingdom, and the United States. The report does not provide a separate number for any of the countries. The source stated that the "sample was balanced by age and gender and representative of an employed adult online population." Original question: "What sources of information do you trust most when you discover a new product or company"
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HubSpot. (April 26, 2019). Sources of information trusted during new product/company discovery in Colombia and Mexico in 2019 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1102043/product-discovery-source-trust-latin-america/
HubSpot. "Sources of information trusted during new product/company discovery in Colombia and Mexico in 2019." Chart. April 26, 2019. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1102043/product-discovery-source-trust-latin-america/
HubSpot. (2019). Sources of information trusted during new product/company discovery in Colombia and Mexico in 2019. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1102043/product-discovery-source-trust-latin-america/
HubSpot. "Sources of Information Trusted during New Product/Company Discovery in Colombia and Mexico in 2019." Statista, Statista Inc., 26 Apr 2019, https://www.statista.com/statistics/1102043/product-discovery-source-trust-latin-america/
HubSpot, Sources of information trusted during new product/company discovery in Colombia and Mexico in 2019 Statista, https://www.statista.com/statistics/1102043/product-discovery-source-trust-latin-america/ (last visited August 24, 2024)
Sources of information trusted during new product/company discovery in Colombia and Mexico in 2019 [Graph], HubSpot, April 26, 2019. [Online]. Available: https://www.statista.com/statistics/1102043/product-discovery-source-trust-latin-america/