During a 2019 survey, 68 percent of responding consumers from Colombia and Mexico stated they discovered new products or companies on Google. Second most popular discovery channel was Twitter with 66 percent, followed by YouTube with 62 percent.
Channels of new product/company discovery in Colombia and Mexico in 2019
* The survey was carried out among 2,764 respondents from the following countries: Colombia, France, Germany, Mexico, Spain, the United Kingdom, and the United States. The report does not provide a separate number for any of the countries. The source stated that the "sample was balanced by age and gender and representative of an employed adult online population." Original question: "Where do you discover new products or companies?"
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HubSpot. (April 26, 2019). Channels of new product/company discovery in Colombia and Mexico in 2019 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1102036/product-discovery-channels-latin-america/
HubSpot. "Channels of new product/company discovery in Colombia and Mexico in 2019." Chart. April 26, 2019. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1102036/product-discovery-channels-latin-america/
HubSpot. (2019). Channels of new product/company discovery in Colombia and Mexico in 2019. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1102036/product-discovery-channels-latin-america/
HubSpot. "Channels of New Product/Company Discovery in Colombia and Mexico in 2019." Statista, Statista Inc., 26 Apr 2019, https://www.statista.com/statistics/1102036/product-discovery-channels-latin-america/
HubSpot, Channels of new product/company discovery in Colombia and Mexico in 2019 Statista, https://www.statista.com/statistics/1102036/product-discovery-channels-latin-america/ (last visited November 22, 2024)
Channels of new product/company discovery in Colombia and Mexico in 2019 [Graph], HubSpot, April 26, 2019. [Online]. Available: https://www.statista.com/statistics/1102036/product-discovery-channels-latin-america/