In 2019, TikTok was undoubtedly attracting the younger generation in Hungary, as the biggest share of TikTok users was between the ages of 15 and 18 years old, measuring at nearly 40 percent. Only four percent of Hungarian users were over the age of 24 years.
Social media in Hungary
As of 2019, almost one-third of Hungarians used four or more social media platforms. Since TikTok started to gain popularity only in the last years, the most widely used social media platforms in 2020 still remained Facebook, YouTube, and Messenger, with approximately five million users, respectively.
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NuHeadz Talent Management. (January 29, 2020). Share of TikTok users in Hungary in 2019, by age group [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1101615/hungary-tiktok-users-by-age/
NuHeadz Talent Management. "Share of TikTok users in Hungary in 2019, by age group." Chart. January 29, 2020. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1101615/hungary-tiktok-users-by-age/
NuHeadz Talent Management. (2020). Share of TikTok users in Hungary in 2019, by age group. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1101615/hungary-tiktok-users-by-age/
NuHeadz Talent Management. "Share of Tiktok Users in Hungary in 2019, by Age Group." Statista, Statista Inc., 29 Jan 2020, https://www.statista.com/statistics/1101615/hungary-tiktok-users-by-age/
NuHeadz Talent Management, Share of TikTok users in Hungary in 2019, by age group Statista, https://www.statista.com/statistics/1101615/hungary-tiktok-users-by-age/ (last visited August 25, 2024)
Share of TikTok users in Hungary in 2019, by age group [Graph], NuHeadz Talent Management, January 29, 2020. [Online]. Available: https://www.statista.com/statistics/1101615/hungary-tiktok-users-by-age/