According to a survey conducted in Indonesia in 2019, having a special offer program was the most effective strategy to attract customers on the National Online Shopping Day (Hari belanja onlines nasional/Harbolnas), making Shopee as the most popular online retailer for the event. December 12th is known as Harbolnas and is considered to be the largest e-commerce shopping event in Indonesia. This event has been taking place since 2012 and is expected to have an impact on the Indonesian e-commerce penetration in the near future.
Most effective strategies to attract customers on the National Online Shopping Day (Hari Belanja Online Nasional/Harbolnas) among respondents in Indonesia in 2019
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JakPat. (December 30, 2019). Most effective strategies to attract customers on the National Online Shopping Day (Hari Belanja Online Nasional/Harbolnas) among respondents in Indonesia in 2019 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1101491/indonesia-strategy-to-attract-customers-on-the-national-online-shopping-day/
JakPat. "Most effective strategies to attract customers on the National Online Shopping Day (Hari Belanja Online Nasional/Harbolnas) among respondents in Indonesia in 2019." Chart. December 30, 2019. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1101491/indonesia-strategy-to-attract-customers-on-the-national-online-shopping-day/
JakPat. (2019). Most effective strategies to attract customers on the National Online Shopping Day (Hari Belanja Online Nasional/Harbolnas) among respondents in Indonesia in 2019. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1101491/indonesia-strategy-to-attract-customers-on-the-national-online-shopping-day/
JakPat. "Most Effective Strategies to Attract Customers on The National Online Shopping Day (Hari Belanja Online Nasional/Harbolnas) among Respondents in Indonesia in 2019." Statista, Statista Inc., 30 Dec 2019, https://www.statista.com/statistics/1101491/indonesia-strategy-to-attract-customers-on-the-national-online-shopping-day/
JakPat, Most effective strategies to attract customers on the National Online Shopping Day (Hari Belanja Online Nasional/Harbolnas) among respondents in Indonesia in 2019 Statista, https://www.statista.com/statistics/1101491/indonesia-strategy-to-attract-customers-on-the-national-online-shopping-day/ (last visited December 23, 2024)
Most effective strategies to attract customers on the National Online Shopping Day (Hari Belanja Online Nasional/Harbolnas) among respondents in Indonesia in 2019 [Graph], JakPat, December 30, 2019. [Online]. Available: https://www.statista.com/statistics/1101491/indonesia-strategy-to-attract-customers-on-the-national-online-shopping-day/
