According to a survey conducted in Indonesia in 2019, 68 percent of the respondents became aware of the National Online Shopping Day (Hari belanja onlines nasional/Harbolnas) through the official social media account of the e-commerce companies. December 12th is known as Harbolnas and is considered to be the largest e-commerce shopping event in Indonesia. This event has been taking place since 2012 and is expected to have an impact on the Indonesian e-commerce penetration in the near future.
Share of respondents' information sources for the National Online Shopping Day (Hari Belanja Online Nasional/Harbolnas) in Indonesia in 2019
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JakPat. (December 30, 2019). Share of respondents' information sources for the National Online Shopping Day (Hari Belanja Online Nasional/Harbolnas) in Indonesia in 2019 [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1101248/indonesia-national-online-shopping-day-information-sources/
JakPat. "Share of respondents' information sources for the National Online Shopping Day (Hari Belanja Online Nasional/Harbolnas) in Indonesia in 2019." Chart. December 30, 2019. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1101248/indonesia-national-online-shopping-day-information-sources/
JakPat. (2019). Share of respondents' information sources for the National Online Shopping Day (Hari Belanja Online Nasional/Harbolnas) in Indonesia in 2019. Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1101248/indonesia-national-online-shopping-day-information-sources/
JakPat. "Share of Respondents' Information Sources for The National Online Shopping Day (Hari Belanja Online Nasional/Harbolnas) in Indonesia in 2019." Statista, Statista Inc., 30 Dec 2019, https://www.statista.com/statistics/1101248/indonesia-national-online-shopping-day-information-sources/
JakPat, Share of respondents' information sources for the National Online Shopping Day (Hari Belanja Online Nasional/Harbolnas) in Indonesia in 2019 Statista, https://www.statista.com/statistics/1101248/indonesia-national-online-shopping-day-information-sources/ (last visited November 19, 2024)
Share of respondents' information sources for the National Online Shopping Day (Hari Belanja Online Nasional/Harbolnas) in Indonesia in 2019 [Graph], JakPat, December 30, 2019. [Online]. Available: https://www.statista.com/statistics/1101248/indonesia-national-online-shopping-day-information-sources/