U.S. TikTok user development 2019-2025

Published by Laura Ceci, Nov 12, 2024
In 2021, TikTok increased its U.S. user base by over 29 percent compared to the previous year. Audience growth of the social video platform is projected to remain in double digits until 2021, before slowing down to a 8.1 percent annual user growth rate in 2022. In 2021, TikTok had 86.9 million users in the United States.

Annual TikTok user growth in the United States from 2019 to 2025

CharacteristicPercent change from previous year
2025* 2.6%
2024* 3.2%
2023* 3.8%
2022* 8.2%
2021 29.2%
2020 87.6%
2019 89.1%
Showing entries 1 to 7 (7 entries in total)
Created with Highcharts 7.2.2Percent change from previous year89.1%89.1%87.6%87.6%29.2%29.2%8.2%8.2%3.8%3.8%3.2%3.2%2.6%2.6%2019202020212022*2023*2024*2025*
0%20%40%60%80%100%

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Release date

October 2022

Region

United States

Survey time period

April 2022

Supplementary notes

*Forecast

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