According to a survey conducted by Rakuten Insight, around 75 percent of the male respondents in the Philippines stated that reducing the price to make smart speakers more affordable would convince them to buy a smart speaker. In the same survey, about 66 percent said that they would not purchase a smart speaker because it was too expensive.
Motivations for purchasing smart speakers among consumers in the Philippines as of December 2019, by gender
Characteristic
Female
Male
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Rakuten Insight. (February 12, 2020). Motivations for purchasing smart speakers among consumers in the Philippines as of December 2019, by gender [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1100766/philippines-main-motivations-for-buying-smart-speakers-by-gender/
Rakuten Insight. "Motivations for purchasing smart speakers among consumers in the Philippines as of December 2019, by gender." Chart. February 12, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1100766/philippines-main-motivations-for-buying-smart-speakers-by-gender/
Rakuten Insight. (2020). Motivations for purchasing smart speakers among consumers in the Philippines as of December 2019, by gender. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1100766/philippines-main-motivations-for-buying-smart-speakers-by-gender/
Rakuten Insight. "Motivations for Purchasing Smart Speakers among Consumers in The Philippines as of December 2019, by Gender." Statista, Statista Inc., 12 Feb 2020, https://www.statista.com/statistics/1100766/philippines-main-motivations-for-buying-smart-speakers-by-gender/
Rakuten Insight, Motivations for purchasing smart speakers among consumers in the Philippines as of December 2019, by gender Statista, https://www.statista.com/statistics/1100766/philippines-main-motivations-for-buying-smart-speakers-by-gender/ (last visited August 24, 2024)
Motivations for purchasing smart speakers among consumers in the Philippines as of December 2019, by gender [Graph], Rakuten Insight, February 12, 2020. [Online]. Available: https://www.statista.com/statistics/1100766/philippines-main-motivations-for-buying-smart-speakers-by-gender/