According to a survey conducted by Rakuten Insight, about 73 percent of the respondents in the Philippines stated that reducing the price to make smart speakers more affordable would convince them to buy a smart speaker. In the same survey, price was identified as the main reason for not buying smart speakers.
Motivations for purchasing smart speakers among consumers in the Philippines as of December 2023
Characteristic
Share of respondents
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Rakuten Insight. (January 31, 2024). Motivations for purchasing smart speakers among consumers in the Philippines as of December 2023 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1100760/philippines-main-motivations-for-buying-smart-speakers/
Rakuten Insight. "Motivations for purchasing smart speakers among consumers in the Philippines as of December 2023." Chart. January 31, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1100760/philippines-main-motivations-for-buying-smart-speakers/
Rakuten Insight. (2024). Motivations for purchasing smart speakers among consumers in the Philippines as of December 2023. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1100760/philippines-main-motivations-for-buying-smart-speakers/
Rakuten Insight. "Motivations for Purchasing Smart Speakers among Consumers in The Philippines as of December 2023." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/1100760/philippines-main-motivations-for-buying-smart-speakers/
Rakuten Insight, Motivations for purchasing smart speakers among consumers in the Philippines as of December 2023 Statista, https://www.statista.com/statistics/1100760/philippines-main-motivations-for-buying-smart-speakers/ (last visited August 24, 2024)
Motivations for purchasing smart speakers among consumers in the Philippines as of December 2023 [Graph], Rakuten Insight, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/1100760/philippines-main-motivations-for-buying-smart-speakers/