According to a survey conducted by Rakuten Insight, about 74 percent of respondents aged between 16 to 24 years old stated that they would not purchase a smart speaker because it was too expensive. Additionally, 50 percent of the surveyed respondents aged 55 years and above stated not needing the technology.
Factors for not purchasing smart speakers among consumers in the Philippines as of December 2019, by age group
Original question: what are the factors stopping you from purchasing a smart speaker?
The survey was conducted among
375 respondents aged 16 to 24 years,
839 respondents aged 25 to 34 years,
634 respondents aged 35 to 44 years,
229 respondents aged 45 to 54 years and
143 respondents aged 55 years and older.
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Rakuten Insight. (February 12, 2020). Factors for not purchasing smart speakers among consumers in the Philippines as of December 2019, by age group [Graph]. In Statista. Retrieved December 26, 2024, from https://www.statista.com/statistics/1100717/philippines-reasons-for-not-buying-smart-speakers-by-age-group/
Rakuten Insight. "Factors for not purchasing smart speakers among consumers in the Philippines as of December 2019, by age group." Chart. February 12, 2020. Statista. Accessed December 26, 2024. https://www.statista.com/statistics/1100717/philippines-reasons-for-not-buying-smart-speakers-by-age-group/
Rakuten Insight. (2020). Factors for not purchasing smart speakers among consumers in the Philippines as of December 2019, by age group. Statista. Statista Inc.. Accessed: December 26, 2024. https://www.statista.com/statistics/1100717/philippines-reasons-for-not-buying-smart-speakers-by-age-group/
Rakuten Insight. "Factors for Not Purchasing Smart Speakers among Consumers in The Philippines as of December 2019, by Age Group." Statista, Statista Inc., 12 Feb 2020, https://www.statista.com/statistics/1100717/philippines-reasons-for-not-buying-smart-speakers-by-age-group/
Rakuten Insight, Factors for not purchasing smart speakers among consumers in the Philippines as of December 2019, by age group Statista, https://www.statista.com/statistics/1100717/philippines-reasons-for-not-buying-smart-speakers-by-age-group/ (last visited December 26, 2024)
Factors for not purchasing smart speakers among consumers in the Philippines as of December 2019, by age group [Graph], Rakuten Insight, February 12, 2020. [Online]. Available: https://www.statista.com/statistics/1100717/philippines-reasons-for-not-buying-smart-speakers-by-age-group/