In 2020, the online audio advertising revenue in Russia reached 700 million Russian rubles, excluding ad budgets related to podcasts. To compare, in 2018, the market size of digital audio ads was below 400 million Russian rubles.
Market volume of digital audio advertising in Russia from 2018 to 2020
(in billion Russian rubles)
Characteristic
Market volume in billion Russian rubles
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Advertiser expenses that were part of ad budgets related to podcasts were not included.
The statistic has been compiled from several reports by the source.
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IAB Russia. (March 23, 2021). Market volume of digital audio advertising in Russia from 2018 to 2020 (in billion Russian rubles) [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1100240/russia-digital-audio-advertising-market-volume/
IAB Russia. "Market volume of digital audio advertising in Russia from 2018 to 2020 (in billion Russian rubles)." Chart. March 23, 2021. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1100240/russia-digital-audio-advertising-market-volume/
IAB Russia. (2021). Market volume of digital audio advertising in Russia from 2018 to 2020 (in billion Russian rubles). Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1100240/russia-digital-audio-advertising-market-volume/
IAB Russia. "Market Volume of Digital Audio Advertising in Russia from 2018 to 2020 (in Billion Russian Rubles)." Statista, Statista Inc., 23 Mar 2021, https://www.statista.com/statistics/1100240/russia-digital-audio-advertising-market-volume/
IAB Russia, Market volume of digital audio advertising in Russia from 2018 to 2020 (in billion Russian rubles) Statista, https://www.statista.com/statistics/1100240/russia-digital-audio-advertising-market-volume/ (last visited August 25, 2024)
Market volume of digital audio advertising in Russia from 2018 to 2020 (in billion Russian rubles) [Graph], IAB Russia, March 23, 2021. [Online]. Available: https://www.statista.com/statistics/1100240/russia-digital-audio-advertising-market-volume/