According to a survey conducted by Rakuten Insight in December 2019, approximately 75 percent of Japanese respondents aged between 35 to 44 years old, who did not own any smart speakers, stated that they had no intentions of buying them in the next six months. The highest share of people willing to purchase smart speakers was found among respondents aged 25 to 34 years old, of whom around 15 percent considered such a purchase in the next half year.
Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by age group
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Rakuten Insight. (February 12, 2020). Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by age group [Graph]. In Statista. Retrieved December 24, 2024, from https://www.statista.com/statistics/1099800/japan-purchase-intentions-for-smart-speakers-by-age-group/
Rakuten Insight. "Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by age group." Chart. February 12, 2020. Statista. Accessed December 24, 2024. https://www.statista.com/statistics/1099800/japan-purchase-intentions-for-smart-speakers-by-age-group/
Rakuten Insight. (2020). Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by age group. Statista. Statista Inc.. Accessed: December 24, 2024. https://www.statista.com/statistics/1099800/japan-purchase-intentions-for-smart-speakers-by-age-group/
Rakuten Insight. "Share of People Who Intend to Purchase Smart Speakers in The next Six Months in Japan as of December 2019, by Age Group." Statista, Statista Inc., 12 Feb 2020, https://www.statista.com/statistics/1099800/japan-purchase-intentions-for-smart-speakers-by-age-group/
Rakuten Insight, Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by age group Statista, https://www.statista.com/statistics/1099800/japan-purchase-intentions-for-smart-speakers-by-age-group/ (last visited December 24, 2024)
Share of people who intend to purchase smart speakers in the next six months in Japan as of December 2019, by age group [Graph], Rakuten Insight, February 12, 2020. [Online]. Available: https://www.statista.com/statistics/1099800/japan-purchase-intentions-for-smart-speakers-by-age-group/