According to a survey conducted by Rakuten Insight in December 2019, approximately 46 percent of respondents in Japan would purchase smart speakers if the price would be reduced or they would become more affordable. In the same survey, more than half of respondents who did not own any smart speakers stated that they did not purchase them because they did not consider the technology to be necessary.
Factors which would motivate people to purchase smart speakers in Japan as of December 2019
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Rakuten Insight. (February 12, 2020). Factors which would motivate people to purchase smart speakers in Japan as of December 2019 [Graph]. In Statista. Retrieved March 13, 2025, from https://www.statista.com/statistics/1099754/japan-motivations-for-buying-smart-speakers/
Rakuten Insight. "Factors which would motivate people to purchase smart speakers in Japan as of December 2019." Chart. February 12, 2020. Statista. Accessed March 13, 2025. https://www.statista.com/statistics/1099754/japan-motivations-for-buying-smart-speakers/
Rakuten Insight. (2020). Factors which would motivate people to purchase smart speakers in Japan as of December 2019. Statista. Statista Inc.. Accessed: March 13, 2025. https://www.statista.com/statistics/1099754/japan-motivations-for-buying-smart-speakers/
Rakuten Insight. "Factors Which Would Motivate People to Purchase Smart Speakers in Japan as of December 2019." Statista, Statista Inc., 12 Feb 2020, https://www.statista.com/statistics/1099754/japan-motivations-for-buying-smart-speakers/
Rakuten Insight, Factors which would motivate people to purchase smart speakers in Japan as of December 2019 Statista, https://www.statista.com/statistics/1099754/japan-motivations-for-buying-smart-speakers/ (last visited March 13, 2025)
Factors which would motivate people to purchase smart speakers in Japan as of December 2019 [Graph], Rakuten Insight, February 12, 2020. [Online]. Available: https://www.statista.com/statistics/1099754/japan-motivations-for-buying-smart-speakers/