Attitudes towards Super Bowl commercials in the UK 2020
The Super Bowl is one of the biggest events in the sporting calendar, and a huge opportunity for brands to boost their popularity with fans all over the world. In fact, in 2020, more people watched the Super Bowl commercials than the event itself. In the United Kingdom, there are mixed opinions on these commercials; a third believe they are overrated. Just over 40 percent would prefer to not see commercials during the Super Bowl, but 70 percent find them entertaining.
