As an indicator of customer satisfaction, no matter the size of a bank, one concern should be that the number of customers switching away from a bank's service outnumbers that of new customers switching to the bank. In 2022, NatWest gained more customers than it lost. Apart from the third quarter of 2022, NatWest's ratio of customer acquisition was relatively high. In 2023, customer retention dropped but remained positive. At the end of 2022, NatWest had approximately 19 million customers.
Ratio of customers gained or lost by NatWest in the United Kingdom (UK) from the 2nd quarter 2018 to 2nd quarter 2023
Figures were calculated by Statista using the data published by the source.
The source adds the following information: "This data includes personal customers, small businesses and small charities that have switched using the new Current Account Switch Service and received the benefits of the Guarantee and payment redirection services."
Figures are rounded.
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Statista. (October 24, 2023). Ratio of customers gained or lost by NatWest in the United Kingdom (UK) from the 2nd quarter 2018 to 2nd quarter 2023 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1099274/ratio-of-bank-customers-won-and-loss-by-natwest-in-the-united-kingdom/
Statista. "Ratio of customers gained or lost by NatWest in the United Kingdom (UK) from the 2nd quarter 2018 to 2nd quarter 2023." Chart. October 24, 2023. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1099274/ratio-of-bank-customers-won-and-loss-by-natwest-in-the-united-kingdom/
Statista. (2023). Ratio of customers gained or lost by NatWest in the United Kingdom (UK) from the 2nd quarter 2018 to 2nd quarter 2023. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1099274/ratio-of-bank-customers-won-and-loss-by-natwest-in-the-united-kingdom/
Statista. "Ratio of Customers Gained or Lost by Natwest in The United Kingdom (Uk) from The 2nd Quarter 2018 to 2nd Quarter 2023." Statista, Statista Inc., 24 Oct 2023, https://www.statista.com/statistics/1099274/ratio-of-bank-customers-won-and-loss-by-natwest-in-the-united-kingdom/
Statista, Ratio of customers gained or lost by NatWest in the United Kingdom (UK) from the 2nd quarter 2018 to 2nd quarter 2023 Statista, https://www.statista.com/statistics/1099274/ratio-of-bank-customers-won-and-loss-by-natwest-in-the-united-kingdom/ (last visited December 30, 2024)
Ratio of customers gained or lost by NatWest in the United Kingdom (UK) from the 2nd quarter 2018 to 2nd quarter 2023 [Graph], Statista, October 24, 2023. [Online]. Available: https://www.statista.com/statistics/1099274/ratio-of-bank-customers-won-and-loss-by-natwest-in-the-united-kingdom/
