In 2022, Lloyds Banking Group lost more customers than it gained in every quarter of the year. The ratio of customers gained was negative 1.3 both in the third and second quarter of 2022, while it was slightly better in the first quarter of the year. In the first quarter of 2023, however, Lloyds Banking Group performed much better at customer retention, gaining 1.3 customers for each customer that left.
Ratio of customers gained or lost by Lloyds bank in the United Kingdom (UK) from the 2nd quarter 2018 to 1st quarter 2023
This statistic was calculated by Statista using quarterly figures published by the source.
The source adds the following information: "This data includes personal customers, small businesses and small charities that have switched using the new Current Account Switch Service and received the benefits of the Guarantee and payment redirection services."
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Statista. (July 31, 2023). Ratio of customers gained or lost by Lloyds bank in the United Kingdom (UK) from the 2nd quarter 2018 to 1st quarter 2023 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1099228/ratio-of-bank-customers-won-and-loss-by-lloyds-bank-in-the-united-kingdom/
Statista. "Ratio of customers gained or lost by Lloyds bank in the United Kingdom (UK) from the 2nd quarter 2018 to 1st quarter 2023." Chart. July 31, 2023. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1099228/ratio-of-bank-customers-won-and-loss-by-lloyds-bank-in-the-united-kingdom/
Statista. (2023). Ratio of customers gained or lost by Lloyds bank in the United Kingdom (UK) from the 2nd quarter 2018 to 1st quarter 2023. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1099228/ratio-of-bank-customers-won-and-loss-by-lloyds-bank-in-the-united-kingdom/
Statista. "Ratio of Customers Gained or Lost by Lloyds Bank in The United Kingdom (Uk) from The 2nd Quarter 2018 to 1st Quarter 2023." Statista, Statista Inc., 31 Jul 2023, https://www.statista.com/statistics/1099228/ratio-of-bank-customers-won-and-loss-by-lloyds-bank-in-the-united-kingdom/
Statista, Ratio of customers gained or lost by Lloyds bank in the United Kingdom (UK) from the 2nd quarter 2018 to 1st quarter 2023 Statista, https://www.statista.com/statistics/1099228/ratio-of-bank-customers-won-and-loss-by-lloyds-bank-in-the-united-kingdom/ (last visited December 30, 2024)
Ratio of customers gained or lost by Lloyds bank in the United Kingdom (UK) from the 2nd quarter 2018 to 1st quarter 2023 [Graph], Statista, July 31, 2023. [Online]. Available: https://www.statista.com/statistics/1099228/ratio-of-bank-customers-won-and-loss-by-lloyds-bank-in-the-united-kingdom/
