It is important that as a bank, the ratio of customers joining is higher than those being lost to competitors. Between the second quarter of 2018 and the second quarter of 2023, Halifax bank saw an overall negative trend, with more customers switching away from their services than switching to. During the second quarter of 2023, Halifax bank had two customers switching away from their services for every one switching to the bank.
Ratio of customers gained or lost by Halifax bank in the United Kingdom (UK) from the 2nd quarter 2018 to 2nd quarter 2023
Figures were calculated by Statista using the data published by the source.
The source adds the following information: "This data includes personal customers, small businesses and small charities that have switched using the new Current Account Switch Service and received the benefits of the Guarantee and payment redirection services."
Figures are rounded.
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Statista. (October 24, 2023). Ratio of customers gained or lost by Halifax bank in the United Kingdom (UK) from the 2nd quarter 2018 to 2nd quarter 2023 [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1099222/ratio-of-bank-customers-won-and-loss-by-halifax-bank-in-the-united-kingdom/
Statista. "Ratio of customers gained or lost by Halifax bank in the United Kingdom (UK) from the 2nd quarter 2018 to 2nd quarter 2023." Chart. October 24, 2023. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1099222/ratio-of-bank-customers-won-and-loss-by-halifax-bank-in-the-united-kingdom/
Statista. (2023). Ratio of customers gained or lost by Halifax bank in the United Kingdom (UK) from the 2nd quarter 2018 to 2nd quarter 2023. Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1099222/ratio-of-bank-customers-won-and-loss-by-halifax-bank-in-the-united-kingdom/
Statista. "Ratio of Customers Gained or Lost by Halifax Bank in The United Kingdom (Uk) from The 2nd Quarter 2018 to 2nd Quarter 2023." Statista, Statista Inc., 24 Oct 2023, https://www.statista.com/statistics/1099222/ratio-of-bank-customers-won-and-loss-by-halifax-bank-in-the-united-kingdom/
Statista, Ratio of customers gained or lost by Halifax bank in the United Kingdom (UK) from the 2nd quarter 2018 to 2nd quarter 2023 Statista, https://www.statista.com/statistics/1099222/ratio-of-bank-customers-won-and-loss-by-halifax-bank-in-the-united-kingdom/ (last visited November 19, 2024)
Ratio of customers gained or lost by Halifax bank in the United Kingdom (UK) from the 2nd quarter 2018 to 2nd quarter 2023 [Graph], Statista, October 24, 2023. [Online]. Available: https://www.statista.com/statistics/1099222/ratio-of-bank-customers-won-and-loss-by-halifax-bank-in-the-united-kingdom/
