According to a survey conducted by Rakuten Insight, a larger percentage of male respondents than female respondents owned a smart speaker. In the same survey, the majority of respondents who owned a smart speaker indicated that they wanted a device to control their music player without physically being on the device.
Ownership of smart speakers among Singaporeans in 2023, by gender
Original question: Do you own a smart speaker (e.g. Amazon Echo, Google Home, Xiaodu..)?
The survey was conducted among 2,969 female and 2,329 male respondents in Singapore. Other surveyed countries included China, Hong Kong, India, Japan, Korea, Malaysia, Philippines, Indonesia, Thailand, Taiwan and Vietnam.
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Rakuten Insight. (January 31, 2024). Ownership of smart speakers among Singaporeans in 2023, by gender [Graph]. In Statista. Retrieved January 04, 2025, from https://www.statista.com/statistics/1099055/singapore-ownership-of-smart-speakers-by-gender/
Rakuten Insight. "Ownership of smart speakers among Singaporeans in 2023, by gender." Chart. January 31, 2024. Statista. Accessed January 04, 2025. https://www.statista.com/statistics/1099055/singapore-ownership-of-smart-speakers-by-gender/
Rakuten Insight. (2024). Ownership of smart speakers among Singaporeans in 2023, by gender. Statista. Statista Inc.. Accessed: January 04, 2025. https://www.statista.com/statistics/1099055/singapore-ownership-of-smart-speakers-by-gender/
Rakuten Insight. "Ownership of Smart Speakers among Singaporeans in 2023, by Gender." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/1099055/singapore-ownership-of-smart-speakers-by-gender/
Rakuten Insight, Ownership of smart speakers among Singaporeans in 2023, by gender Statista, https://www.statista.com/statistics/1099055/singapore-ownership-of-smart-speakers-by-gender/ (last visited January 04, 2025)
Ownership of smart speakers among Singaporeans in 2023, by gender [Graph], Rakuten Insight, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/1099055/singapore-ownership-of-smart-speakers-by-gender/
