According to a 2023 survey conducted by Rakuten Insight, about 54 percent of Malaysian respondents aged between 16 to 24 years stated that they bought a smart speaker as they wanted a device to control their smart appliances remotely. In the same survey, about 29 percent of respondents stated that they owned a smart speaker.
Influencing factors for owning smart speakers among Malaysians in 2023, by age
Characteristic
16 to 24 years old
25 to 34 years old
35 to 44 years old
45 to 54 years old
55 years and older
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Rakuten Insight. (January 31, 2024). Influencing factors for owning smart speakers among Malaysians in 2023, by age [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1098805/malaysia-main-reasons-to-own-smart-speakers-by-age/
Rakuten Insight. "Influencing factors for owning smart speakers among Malaysians in 2023, by age." Chart. January 31, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1098805/malaysia-main-reasons-to-own-smart-speakers-by-age/
Rakuten Insight. (2024). Influencing factors for owning smart speakers among Malaysians in 2023, by age. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1098805/malaysia-main-reasons-to-own-smart-speakers-by-age/
Rakuten Insight. "Influencing Factors for Owning Smart Speakers among Malaysians in 2023, by Age." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/1098805/malaysia-main-reasons-to-own-smart-speakers-by-age/
Rakuten Insight, Influencing factors for owning smart speakers among Malaysians in 2023, by age Statista, https://www.statista.com/statistics/1098805/malaysia-main-reasons-to-own-smart-speakers-by-age/ (last visited July 22, 2024)
Influencing factors for owning smart speakers among Malaysians in 2023, by age [Graph], Rakuten Insight, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/1098805/malaysia-main-reasons-to-own-smart-speakers-by-age/