Mobile augmented reality (AR) users worldwide 2023-2028

Published by
Thomas Alsop,
Oct 2, 2024

In 2024, there were an estimated 1.03 billion mobile augmented reality (AR) users worldwide, a market that is based on monthly active users of AR experiences on mobile devices, including apps, web AR, and visual search. In 2025, there will be an estimated 1.07 billion mobile AR users, with this figure expected to jump to 1.19 billion by 2028.

Mobile augmented reality (AR) users worldwide from 2023 to 2028 (in millions)

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Release date

2024

Region

Worldwide

Survey time period

2023 to 2024

Supplementary notes

* Forecast.

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