According to a study conducted in Italy in 2020, face moisturizers for women cost on average 57 percent more than those for men. Moreover, deodorants marketed to women were twice as expensive as deodorants targeted to men.
Additionally, in a survey of 2020, about 48 percent of respondents in Italy believed that products for women were more expensive than male and gender neutral products.
Products marketed to women that cost more compared to the equivalents for men in Italy in 2020
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Gruppo GEDI. (February 19, 2020). Products marketed to women that cost more compared to the equivalents for men in Italy in 2020 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1098537/products-marketed-to-women-costing-more-than-the-equivalents-for-men-italy/
Gruppo GEDI. "Products marketed to women that cost more compared to the equivalents for men in Italy in 2020." Chart. February 19, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1098537/products-marketed-to-women-costing-more-than-the-equivalents-for-men-italy/
Gruppo GEDI. (2020). Products marketed to women that cost more compared to the equivalents for men in Italy in 2020. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1098537/products-marketed-to-women-costing-more-than-the-equivalents-for-men-italy/
Gruppo GEDI. "Products Marketed to Women That Cost More Compared to The Equivalents for Men in Italy in 2020." Statista, Statista Inc., 19 Feb 2020, https://www.statista.com/statistics/1098537/products-marketed-to-women-costing-more-than-the-equivalents-for-men-italy/
Gruppo GEDI, Products marketed to women that cost more compared to the equivalents for men in Italy in 2020 Statista, https://www.statista.com/statistics/1098537/products-marketed-to-women-costing-more-than-the-equivalents-for-men-italy/ (last visited December 22, 2024)
Products marketed to women that cost more compared to the equivalents for men in Italy in 2020 [Graph], Gruppo GEDI, February 19, 2020. [Online]. Available: https://www.statista.com/statistics/1098537/products-marketed-to-women-costing-more-than-the-equivalents-for-men-italy/