Awareness of smart speaker brands in India 2019 by gender

Published by
Shangliao Sun,
Jun 14, 2022
According to a survey conducted by Rakuten Insight on smart speakers, about 81 percent of female respondents have heard of the Amazon Echo smart speaker. In the same survey, the majority of respondents owned the Amazon Echo smart speaker, a popular choice among Indians.

Awareness of smart speaker brands among Indians in 2019, by gender

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Release date

February 2020

Region

India

Survey time period

December 15 to 30, 2019

Number of respondents

7,766 respondents

Age group

16 years and older

Special properties

among respondents who do not own a smart speaker.

Method of interview

Online survey

Supplementary notes

Original question: Which of these smart speakers have you heard of? Choose all that you have heard of.

The survey was conducted among 2,631 female respondents and 5,135 male respondents.

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