According to a survey conducted by Rakuten Insight, about 18.7 percent of respondents aged between 45 and 54 years old stated that do not own a smart speaker stated that they were intending to buy one within the next six months. The same survey found that around 25.1 percent of total respondents in South Korea owned a smart speaker.
Purchase intention of smart speakers within the next six months in South Korea as of December 2019, by age group
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Rakuten Insight. (February 12, 2020). Purchase intention of smart speakers within the next six months in South Korea as of December 2019, by age group [Graph]. In Statista. Retrieved December 03, 2024, from https://www.statista.com/statistics/1098454/south-korea-smart-speaker-purchase-intention-by-age-group/
Rakuten Insight. "Purchase intention of smart speakers within the next six months in South Korea as of December 2019, by age group." Chart. February 12, 2020. Statista. Accessed December 03, 2024. https://www.statista.com/statistics/1098454/south-korea-smart-speaker-purchase-intention-by-age-group/
Rakuten Insight. (2020). Purchase intention of smart speakers within the next six months in South Korea as of December 2019, by age group. Statista. Statista Inc.. Accessed: December 03, 2024. https://www.statista.com/statistics/1098454/south-korea-smart-speaker-purchase-intention-by-age-group/
Rakuten Insight. "Purchase Intention of Smart Speakers within The next Six Months in South Korea as of December 2019, by Age Group." Statista, Statista Inc., 12 Feb 2020, https://www.statista.com/statistics/1098454/south-korea-smart-speaker-purchase-intention-by-age-group/
Rakuten Insight, Purchase intention of smart speakers within the next six months in South Korea as of December 2019, by age group Statista, https://www.statista.com/statistics/1098454/south-korea-smart-speaker-purchase-intention-by-age-group/ (last visited December 03, 2024)
Purchase intention of smart speakers within the next six months in South Korea as of December 2019, by age group [Graph], Rakuten Insight, February 12, 2020. [Online]. Available: https://www.statista.com/statistics/1098454/south-korea-smart-speaker-purchase-intention-by-age-group/
