According to a survey conducted by Rakuten Insight, about 43.85 percent of male respondents stated that they would consider purchasing smart speakers if they were cheaper. The same survey found that around 25.1 percent of total respondents in South Korea owned a smart speaker.
Motivation for purchasing smart speakers in the future in South Korea as of December 2019, by gender
Characteristic
Female
Male
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Rakuten Insight. (February 12, 2020). Motivation for purchasing smart speakers in the future in South Korea as of December 2019, by gender [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1098437/south-korea-motivation-for-purchasing-smart-speakers-by-gender/
Rakuten Insight. "Motivation for purchasing smart speakers in the future in South Korea as of December 2019, by gender." Chart. February 12, 2020. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1098437/south-korea-motivation-for-purchasing-smart-speakers-by-gender/
Rakuten Insight. (2020). Motivation for purchasing smart speakers in the future in South Korea as of December 2019, by gender. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1098437/south-korea-motivation-for-purchasing-smart-speakers-by-gender/
Rakuten Insight. "Motivation for Purchasing Smart Speakers in The Future in South Korea as of December 2019, by Gender." Statista, Statista Inc., 12 Feb 2020, https://www.statista.com/statistics/1098437/south-korea-motivation-for-purchasing-smart-speakers-by-gender/
Rakuten Insight, Motivation for purchasing smart speakers in the future in South Korea as of December 2019, by gender Statista, https://www.statista.com/statistics/1098437/south-korea-motivation-for-purchasing-smart-speakers-by-gender/ (last visited July 22, 2024)
Motivation for purchasing smart speakers in the future in South Korea as of December 2019, by gender [Graph], Rakuten Insight, February 12, 2020. [Online]. Available: https://www.statista.com/statistics/1098437/south-korea-motivation-for-purchasing-smart-speakers-by-gender/