In 2019, 78 percent of Hungarian teenagers started following influencers on social media because of their appealing photos. The use of good hashtags was a determining factor only according to 4.5 percent of respondents.
On what basis do you decide to follow an influencer?
Characteristic
Share of respondents
I like their pictures
78%
They share good stories
49.4%
They recommend good products
24.4%
More of my friends follow them
20.3%
I can get insider information
18%
Everybody talks about them, I must keep up with the trend
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Be Social. (February 13, 2019). On what basis do you decide to follow an influencer? [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1098416/hungary-determining-factors-of-influencers-popularity-with-teenagers/
Be Social. "On what basis do you decide to follow an influencer?." Chart. February 13, 2019. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1098416/hungary-determining-factors-of-influencers-popularity-with-teenagers/
Be Social. (2019). On what basis do you decide to follow an influencer?. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1098416/hungary-determining-factors-of-influencers-popularity-with-teenagers/
Be Social. "On What Basis Do You Decide to Follow An Influencer?." Statista, Statista Inc., 13 Feb 2019, https://www.statista.com/statistics/1098416/hungary-determining-factors-of-influencers-popularity-with-teenagers/
Be Social, On what basis do you decide to follow an influencer? Statista, https://www.statista.com/statistics/1098416/hungary-determining-factors-of-influencers-popularity-with-teenagers/ (last visited December 23, 2024)
On what basis do you decide to follow an influencer? [Graph], Be Social, February 13, 2019. [Online]. Available: https://www.statista.com/statistics/1098416/hungary-determining-factors-of-influencers-popularity-with-teenagers/
