According to a survey conducted by Rakuten Insight, about 55.2 percent of respondents aged between 45 and 55 years stated they that have not bought a smart speaker because it was too expensive. The same survey found that around 25.1 percent of total respondents in South Korea owned a smart speaker.
Main factors for not purchasing smart speakers in South Korea as of December 2019, by age group
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (February 12, 2020). Main factors for not purchasing smart speakers in South Korea as of December 2019, by age group [Graph]. In Statista. Retrieved December 03, 2024, from https://www.statista.com/statistics/1098283/south-korea-smart-speaker-reasons-against-purchase-by-age-group/
Rakuten Insight. "Main factors for not purchasing smart speakers in South Korea as of December 2019, by age group." Chart. February 12, 2020. Statista. Accessed December 03, 2024. https://www.statista.com/statistics/1098283/south-korea-smart-speaker-reasons-against-purchase-by-age-group/
Rakuten Insight. (2020). Main factors for not purchasing smart speakers in South Korea as of December 2019, by age group. Statista. Statista Inc.. Accessed: December 03, 2024. https://www.statista.com/statistics/1098283/south-korea-smart-speaker-reasons-against-purchase-by-age-group/
Rakuten Insight. "Main Factors for Not Purchasing Smart Speakers in South Korea as of December 2019, by Age Group." Statista, Statista Inc., 12 Feb 2020, https://www.statista.com/statistics/1098283/south-korea-smart-speaker-reasons-against-purchase-by-age-group/
Rakuten Insight, Main factors for not purchasing smart speakers in South Korea as of December 2019, by age group Statista, https://www.statista.com/statistics/1098283/south-korea-smart-speaker-reasons-against-purchase-by-age-group/ (last visited December 03, 2024)
Main factors for not purchasing smart speakers in South Korea as of December 2019, by age group [Graph], Rakuten Insight, February 12, 2020. [Online]. Available: https://www.statista.com/statistics/1098283/south-korea-smart-speaker-reasons-against-purchase-by-age-group/
