According to a survey conducted by Rakuten Insight, about 51.3 percent of respondents stated that they have not bought a smart speaker because it was too expensive. The same survey found that around 25.1 percent of total respondents in South Korea owned a smart speaker.
Main factors for not purchasing smart speakers in South Korea as of December 2019
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (February 12, 2020). Main factors for not purchasing smart speakers in South Korea as of December 2019 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1098269/south-korea-smart-speaker-reasons-against-purchase/
Rakuten Insight. "Main factors for not purchasing smart speakers in South Korea as of December 2019." Chart. February 12, 2020. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1098269/south-korea-smart-speaker-reasons-against-purchase/
Rakuten Insight. (2020). Main factors for not purchasing smart speakers in South Korea as of December 2019. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1098269/south-korea-smart-speaker-reasons-against-purchase/
Rakuten Insight. "Main Factors for Not Purchasing Smart Speakers in South Korea as of December 2019." Statista, Statista Inc., 12 Feb 2020, https://www.statista.com/statistics/1098269/south-korea-smart-speaker-reasons-against-purchase/
Rakuten Insight, Main factors for not purchasing smart speakers in South Korea as of December 2019 Statista, https://www.statista.com/statistics/1098269/south-korea-smart-speaker-reasons-against-purchase/ (last visited November 21, 2024)
Main factors for not purchasing smart speakers in South Korea as of December 2019 [Graph], Rakuten Insight, February 12, 2020. [Online]. Available: https://www.statista.com/statistics/1098269/south-korea-smart-speaker-reasons-against-purchase/
