According to a survey conducted by Rakuten Insight, about 51.6 percent of male smart speaker owners stated that they bought it for the convenience of controlling music. The same survey found that around 25.1 percent of total respondents in South Korea owned a smart speaker.
Influencing factors for owning a smart speaker in South Korea as of December 2019, by gender
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Rakuten Insight. (February 12, 2020). Influencing factors for owning a smart speaker in South Korea as of December 2019, by gender [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/statistics/1098257/south-korea-smart-speaker-ownership-motivation-by-gender/
Rakuten Insight. "Influencing factors for owning a smart speaker in South Korea as of December 2019, by gender." Chart. February 12, 2020. Statista. Accessed November 24, 2024. https://www.statista.com/statistics/1098257/south-korea-smart-speaker-ownership-motivation-by-gender/
Rakuten Insight. (2020). Influencing factors for owning a smart speaker in South Korea as of December 2019, by gender. Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/statistics/1098257/south-korea-smart-speaker-ownership-motivation-by-gender/
Rakuten Insight. "Influencing Factors for Owning a Smart Speaker in South Korea as of December 2019, by Gender." Statista, Statista Inc., 12 Feb 2020, https://www.statista.com/statistics/1098257/south-korea-smart-speaker-ownership-motivation-by-gender/
Rakuten Insight, Influencing factors for owning a smart speaker in South Korea as of December 2019, by gender Statista, https://www.statista.com/statistics/1098257/south-korea-smart-speaker-ownership-motivation-by-gender/ (last visited November 24, 2024)
Influencing factors for owning a smart speaker in South Korea as of December 2019, by gender [Graph], Rakuten Insight, February 12, 2020. [Online]. Available: https://www.statista.com/statistics/1098257/south-korea-smart-speaker-ownership-motivation-by-gender/