According to a 2023 survey conducted by Rakuten Insight, about 35 percent of male respondents and 31 percent of female respondents owned a Google Home or Nest smart speaker. In the same survey, the majority of respondents owning a smart speaker indicated that they wanted a device to control their smart appliances remotely.
Ownership of smart speaker brands among Indonesians as of December 2023, by gender
Original question: Which smart speaker brand do you own?
The survey was conducted among 6,268 female and 4,832 male respondents in Indonesia. Other surveyed countries included China, Hong Kong, India, Japan, Korea, Malaysia, Philippines, Singapore, Thailand, Taiwan and Vietnam.
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Rakuten Insight. (January 31, 2024). Ownership of smart speaker brands among Indonesians as of December 2023, by gender [Graph]. In Statista. Retrieved December 25, 2024, from https://www.statista.com/statistics/1098130/indonesia-ownership-of-smart-speaker-brands-by-gender/
Rakuten Insight. "Ownership of smart speaker brands among Indonesians as of December 2023, by gender." Chart. January 31, 2024. Statista. Accessed December 25, 2024. https://www.statista.com/statistics/1098130/indonesia-ownership-of-smart-speaker-brands-by-gender/
Rakuten Insight. (2024). Ownership of smart speaker brands among Indonesians as of December 2023, by gender. Statista. Statista Inc.. Accessed: December 25, 2024. https://www.statista.com/statistics/1098130/indonesia-ownership-of-smart-speaker-brands-by-gender/
Rakuten Insight. "Ownership of Smart Speaker Brands among Indonesians as of December 2023, by Gender." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/1098130/indonesia-ownership-of-smart-speaker-brands-by-gender/
Rakuten Insight, Ownership of smart speaker brands among Indonesians as of December 2023, by gender Statista, https://www.statista.com/statistics/1098130/indonesia-ownership-of-smart-speaker-brands-by-gender/ (last visited December 25, 2024)
Ownership of smart speaker brands among Indonesians as of December 2023, by gender [Graph], Rakuten Insight, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/1098130/indonesia-ownership-of-smart-speaker-brands-by-gender/
