In 2018, the share of TV advertising in the total advertising market in the Philippines was about 64.5 percent. By 2024, it is forecasted that the sector's share of the overall advertising market would be 60 percent.
TV advertising as a share of the total advertising market in the Philippines from 2012 to 2018, with forecasts until 2024
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
GroupM. (December 9, 2019). TV advertising as a share of the total advertising market in the Philippines from 2012 to 2018, with forecasts until 2024 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1097930/philippines-tv-industry-market-share-advertising/
GroupM. "TV advertising as a share of the total advertising market in the Philippines from 2012 to 2018, with forecasts until 2024 ." Chart. December 9, 2019. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1097930/philippines-tv-industry-market-share-advertising/
GroupM. (2019). TV advertising as a share of the total advertising market in the Philippines from 2012 to 2018, with forecasts until 2024 . Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1097930/philippines-tv-industry-market-share-advertising/
GroupM. "Tv Advertising as a Share of The Total Advertising Market in The Philippines from 2012 to 2018, with Forecasts until 2024 ." Statista, Statista Inc., 9 Dec 2019, https://www.statista.com/statistics/1097930/philippines-tv-industry-market-share-advertising/
GroupM, TV advertising as a share of the total advertising market in the Philippines from 2012 to 2018, with forecasts until 2024 Statista, https://www.statista.com/statistics/1097930/philippines-tv-industry-market-share-advertising/ (last visited December 21, 2024)
TV advertising as a share of the total advertising market in the Philippines from 2012 to 2018, with forecasts until 2024 [Graph], GroupM, December 9, 2019. [Online]. Available: https://www.statista.com/statistics/1097930/philippines-tv-industry-market-share-advertising/
