According to a survey conducted by Rakuten Insight, around 61 percent of Indonesian respondents aged 45 to 55 years old said that they consumed a functional beverage because of the health benefits touted. Non-alcoholic beverages touting numerous added health benefits have been gaining a foothold in the drinks market, as more consumers are becoming increasingly health-conscious.
Reasons for trying functional beverages among consumers in Indonesia as of November 2019, by age
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Rakuten Insight. (February 4, 2020). Reasons for trying functional beverages among consumers in Indonesia as of November 2019, by age [Graph]. In Statista. Retrieved January 02, 2025, from https://www.statista.com/statistics/1096076/indonesia-reasons-for-trying-functional-beverages-by-age/
Rakuten Insight. "Reasons for trying functional beverages among consumers in Indonesia as of November 2019, by age." Chart. February 4, 2020. Statista. Accessed January 02, 2025. https://www.statista.com/statistics/1096076/indonesia-reasons-for-trying-functional-beverages-by-age/
Rakuten Insight. (2020). Reasons for trying functional beverages among consumers in Indonesia as of November 2019, by age. Statista. Statista Inc.. Accessed: January 02, 2025. https://www.statista.com/statistics/1096076/indonesia-reasons-for-trying-functional-beverages-by-age/
Rakuten Insight. "Reasons for Trying Functional Beverages among Consumers in Indonesia as of November 2019, by Age." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1096076/indonesia-reasons-for-trying-functional-beverages-by-age/
Rakuten Insight, Reasons for trying functional beverages among consumers in Indonesia as of November 2019, by age Statista, https://www.statista.com/statistics/1096076/indonesia-reasons-for-trying-functional-beverages-by-age/ (last visited January 02, 2025)
Reasons for trying functional beverages among consumers in Indonesia as of November 2019, by age [Graph], Rakuten Insight, February 4, 2020. [Online]. Available: https://www.statista.com/statistics/1096076/indonesia-reasons-for-trying-functional-beverages-by-age/
