According to a survey conducted by Rakuten Insight, around 64 percent of Malaysian respondents aged 55 years and older said that they consumed a functional beverage because of the health benefits touted. Non-alcoholic beverages touting numerous added health benefits have been gaining a foothold in the drinks market, as more consumers are becoming increasingly health-conscious.
Reasons for trying functional beverages among consumers in Malaysia as of November 2019, by age
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Rakuten Insight. (February 4, 2020). Reasons for trying functional beverages among consumers in Malaysia as of November 2019, by age [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1096074/malaysia-reasons-for-trying-functional-beverages-by-age/
Rakuten Insight. "Reasons for trying functional beverages among consumers in Malaysia as of November 2019, by age." Chart. February 4, 2020. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1096074/malaysia-reasons-for-trying-functional-beverages-by-age/
Rakuten Insight. (2020). Reasons for trying functional beverages among consumers in Malaysia as of November 2019, by age. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1096074/malaysia-reasons-for-trying-functional-beverages-by-age/
Rakuten Insight. "Reasons for Trying Functional Beverages among Consumers in Malaysia as of November 2019, by Age." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1096074/malaysia-reasons-for-trying-functional-beverages-by-age/
Rakuten Insight, Reasons for trying functional beverages among consumers in Malaysia as of November 2019, by age Statista, https://www.statista.com/statistics/1096074/malaysia-reasons-for-trying-functional-beverages-by-age/ (last visited November 22, 2024)
Reasons for trying functional beverages among consumers in Malaysia as of November 2019, by age [Graph], Rakuten Insight, February 4, 2020. [Online]. Available: https://www.statista.com/statistics/1096074/malaysia-reasons-for-trying-functional-beverages-by-age/