According to a survey conducted by Rakuten Insight, approximately 38.15 percent of Vietnamese respondents stated that they purchased functional beverages from a supermarket. In the same survey, the majority of respondents indicated that they tried fermented and probiotic drinks that promote gut health, followed by energy drinks.
Purchase channels where consumers usually buy functional beverages in Vietnam in 2019
Original question: Where do you usually purchase such drinks?
The survey was conducted among 1,617 female and 1,510 male respondents. Other surveyed countries included China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Philippines, Singapore, Thailand, Taiwan and Vietnam.
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Rakuten Insight. (February 4, 2020). Purchase channels where consumers usually buy functional beverages in Vietnam in 2019 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1095889/vietnam-popular-purchase-channels-for-functional-beverages/
Rakuten Insight. "Purchase channels where consumers usually buy functional beverages in Vietnam in 2019." Chart. February 4, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1095889/vietnam-popular-purchase-channels-for-functional-beverages/
Rakuten Insight. (2020). Purchase channels where consumers usually buy functional beverages in Vietnam in 2019. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1095889/vietnam-popular-purchase-channels-for-functional-beverages/
Rakuten Insight. "Purchase Channels Where Consumers Usually Buy Functional Beverages in Vietnam in 2019." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1095889/vietnam-popular-purchase-channels-for-functional-beverages/
Rakuten Insight, Purchase channels where consumers usually buy functional beverages in Vietnam in 2019 Statista, https://www.statista.com/statistics/1095889/vietnam-popular-purchase-channels-for-functional-beverages/ (last visited December 22, 2024)
Purchase channels where consumers usually buy functional beverages in Vietnam in 2019 [Graph], Rakuten Insight, February 4, 2020. [Online]. Available: https://www.statista.com/statistics/1095889/vietnam-popular-purchase-channels-for-functional-beverages/