In a January 2020 survey, it was found that white adults were the least interested in anime overall, with just 28 percent saying that they considered anime movies to be very or somewhat favorable. By contrast, 40 percent of Hispanic adults said the same. More African Americans admitted that they had never heard of anime than respondents in any other ethnic group, though overall favorability of the genre was similar among African Americans and Hispanic adults.
Attitudes to anime movies among adults the United States as of January 2020, by ethnicity
Characteristic
Very favorable
Somewhat favorable
Somewhat unfavorable
Very unfavorable
Heard of, no opinion
Never heard of
White
9%
19%
19%
24%
19%
11%
Hispanic
16%
24%
12%
22%
17%
8%
African American
15%
23%
13%
20%
16%
14%
Other
22%
24%
11%
18%
16%
10%
Created with Highcharts 7.2.2Share of respondents9%9%16%16%15%15%22%22%19%19%24%24%23%23%24%24%19%19%12%12%13%13%11%11%24%24%22%22%20%20%18%18%19%19%17%17%16%16%16%16%11%11%8%8%14%14%10%10%Very favorableSomewhat favorableSomewhat unfavorableVery unfavorableHeard of, no opinionNever heard ofWhiteHispanicAfrican AmericanOther
0%25%50%75%100%125%
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Morning Consult. (February 4, 2020). Attitudes to anime movies among adults the United States as of January 2020, by ethnicity [Graph]. In Statista. Retrieved April 01, 2025, from https://www.statista.com/statistics/1095794/anime-movie-opinions-us-by-ethnicity/
Morning Consult. "Attitudes to anime movies among adults the United States as of January 2020, by ethnicity." Chart. February 4, 2020. Statista. Accessed April 01, 2025. https://www.statista.com/statistics/1095794/anime-movie-opinions-us-by-ethnicity/
Morning Consult. (2020). Attitudes to anime movies among adults the United States as of January 2020, by ethnicity. Statista. Statista Inc.. Accessed: April 01, 2025. https://www.statista.com/statistics/1095794/anime-movie-opinions-us-by-ethnicity/
Morning Consult. "Attitudes to Anime Movies among Adults The United States as of January 2020, by Ethnicity." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1095794/anime-movie-opinions-us-by-ethnicity/
Morning Consult, Attitudes to anime movies among adults the United States as of January 2020, by ethnicity Statista, https://www.statista.com/statistics/1095794/anime-movie-opinions-us-by-ethnicity/ (last visited April 01, 2025)
Attitudes to anime movies among adults the United States as of January 2020, by ethnicity [Graph], Morning Consult, February 4, 2020. [Online]. Available: https://www.statista.com/statistics/1095794/anime-movie-opinions-us-by-ethnicity/
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