According to a survey conducted by Rakuten Insight in November 2019, almost 64 percent of Japanese respondents stated that they had tried functional beverages because of the purported health benefits. More than five percent drank functional beverages because of recommendations from people they knew.
Reasons for trying functional beverages among consumers in Japan as of November 2019
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Rakuten Insight. (February 4, 2020). Reasons for trying functional beverages among consumers in Japan as of November 2019 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1095677/japan-reasons-for-trying-functional-beverages/
Rakuten Insight. "Reasons for trying functional beverages among consumers in Japan as of November 2019." Chart. February 4, 2020. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1095677/japan-reasons-for-trying-functional-beverages/
Rakuten Insight. (2020). Reasons for trying functional beverages among consumers in Japan as of November 2019. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1095677/japan-reasons-for-trying-functional-beverages/
Rakuten Insight. "Reasons for Trying Functional Beverages among Consumers in Japan as of November 2019." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1095677/japan-reasons-for-trying-functional-beverages/
Rakuten Insight, Reasons for trying functional beverages among consumers in Japan as of November 2019 Statista, https://www.statista.com/statistics/1095677/japan-reasons-for-trying-functional-beverages/ (last visited November 22, 2024)
Reasons for trying functional beverages among consumers in Japan as of November 2019 [Graph], Rakuten Insight, February 4, 2020. [Online]. Available: https://www.statista.com/statistics/1095677/japan-reasons-for-trying-functional-beverages/
