According to a survey conducted by Rakuten Insight in November 2019, a majority of respondents from India knew about functional beverages through social media, vlogs or blog posts. On the contrary, only about three percent were aware of this kind of beverage through their travels abroad.
Awareness of non-alcoholic beverages among Indians as of November 2019
Characteristic
Share of respondents
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Rakuten Insight. (February 4, 2020). Awareness of non-alcoholic beverages among Indians as of November 2019 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1095244/india-awareness-of-non-alcoholic-beverages/
Rakuten Insight. "Awareness of non-alcoholic beverages among Indians as of November 2019." Chart. February 4, 2020. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1095244/india-awareness-of-non-alcoholic-beverages/
Rakuten Insight. (2020). Awareness of non-alcoholic beverages among Indians as of November 2019. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1095244/india-awareness-of-non-alcoholic-beverages/
Rakuten Insight. "Awareness of Non-alcoholic Beverages among Indians as of November 2019." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1095244/india-awareness-of-non-alcoholic-beverages/
Rakuten Insight, Awareness of non-alcoholic beverages among Indians as of November 2019 Statista, https://www.statista.com/statistics/1095244/india-awareness-of-non-alcoholic-beverages/ (last visited August 24, 2024)
Awareness of non-alcoholic beverages among Indians as of November 2019 [Graph], Rakuten Insight, February 4, 2020. [Online]. Available: https://www.statista.com/statistics/1095244/india-awareness-of-non-alcoholic-beverages/