According to a survey conducted by Rakuten Insight, around 31 percent of female Malaysian respondents and 27 percent of male respondents said that they found out about functional beverages through social media. Non-alcoholic beverages touting numerous added health benefits have been gaining a foothold in the drinks market, as more consumers are becoming increasingly health-conscious.
Channels through which respondents knew about functional beverages in Malaysia as of November 2019, by gender
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Rakuten Insight. (February 4, 2020). Channels through which respondents knew about functional beverages in Malaysia as of November 2019, by gender [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/1095178/malaysia-functional-beverages-information-channels-by-gender/
Rakuten Insight. "Channels through which respondents knew about functional beverages in Malaysia as of November 2019, by gender." Chart. February 4, 2020. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/1095178/malaysia-functional-beverages-information-channels-by-gender/
Rakuten Insight. (2020). Channels through which respondents knew about functional beverages in Malaysia as of November 2019, by gender. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/1095178/malaysia-functional-beverages-information-channels-by-gender/
Rakuten Insight. "Channels through Which Respondents Knew about Functional Beverages in Malaysia as of November 2019, by Gender." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1095178/malaysia-functional-beverages-information-channels-by-gender/
Rakuten Insight, Channels through which respondents knew about functional beverages in Malaysia as of November 2019, by gender Statista, https://www.statista.com/statistics/1095178/malaysia-functional-beverages-information-channels-by-gender/ (last visited July 27, 2024)
Channels through which respondents knew about functional beverages in Malaysia as of November 2019, by gender [Graph], Rakuten Insight, February 4, 2020. [Online]. Available: https://www.statista.com/statistics/1095178/malaysia-functional-beverages-information-channels-by-gender/