According to a survey conducted by Rakuten Insight, around 51 percent of female Malaysian respondents said that they consumed a functional beverage for the health benefits claimed, compared to around 48 percent of male respondents. Non-alcoholic beverages touting numerous added health benefits have been gaining a foothold in the drinks market, as more consumers are becoming increasingly health-conscious.
Consumers' reasons for trying functional beverages in Malaysia as of November 2019, by gender
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Rakuten Insight. (February 4, 2020). Consumers' reasons for trying functional beverages in Malaysia as of November 2019, by gender [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1095161/malaysia-reasons-for-trying-functional-beverages-by-gender/
Rakuten Insight. "Consumers' reasons for trying functional beverages in Malaysia as of November 2019, by gender." Chart. February 4, 2020. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1095161/malaysia-reasons-for-trying-functional-beverages-by-gender/
Rakuten Insight. (2020). Consumers' reasons for trying functional beverages in Malaysia as of November 2019, by gender. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1095161/malaysia-reasons-for-trying-functional-beverages-by-gender/
Rakuten Insight. "Consumers' Reasons for Trying Functional Beverages in Malaysia as of November 2019, by Gender." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1095161/malaysia-reasons-for-trying-functional-beverages-by-gender/
Rakuten Insight, Consumers' reasons for trying functional beverages in Malaysia as of November 2019, by gender Statista, https://www.statista.com/statistics/1095161/malaysia-reasons-for-trying-functional-beverages-by-gender/ (last visited December 21, 2024)
Consumers' reasons for trying functional beverages in Malaysia as of November 2019, by gender [Graph], Rakuten Insight, February 4, 2020. [Online]. Available: https://www.statista.com/statistics/1095161/malaysia-reasons-for-trying-functional-beverages-by-gender/
