According to a survey conducted by Rakuten Insight, around 36 percent of Malaysian respondents said that they had not tried functional beverages because they did not understand the function or claims of those beverages. Non-alcoholic beverages touting numerous added health benefits have been gaining a foothold in the drinks market, as more consumers are becoming increasingly health-conscious.
Consumers' reasons for not trying functional beverages in Malaysia as of November 2019
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Rakuten Insight. (February 4, 2020). Consumers' reasons for not trying functional beverages in Malaysia as of November 2019 [Graph]. In Statista. Retrieved December 20, 2024, from https://www.statista.com/statistics/1095142/malaysia-reasons-for-not-trying-functional-beverages/
Rakuten Insight. "Consumers' reasons for not trying functional beverages in Malaysia as of November 2019." Chart. February 4, 2020. Statista. Accessed December 20, 2024. https://www.statista.com/statistics/1095142/malaysia-reasons-for-not-trying-functional-beverages/
Rakuten Insight. (2020). Consumers' reasons for not trying functional beverages in Malaysia as of November 2019. Statista. Statista Inc.. Accessed: December 20, 2024. https://www.statista.com/statistics/1095142/malaysia-reasons-for-not-trying-functional-beverages/
Rakuten Insight. "Consumers' Reasons for Not Trying Functional Beverages in Malaysia as of November 2019." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1095142/malaysia-reasons-for-not-trying-functional-beverages/
Rakuten Insight, Consumers' reasons for not trying functional beverages in Malaysia as of November 2019 Statista, https://www.statista.com/statistics/1095142/malaysia-reasons-for-not-trying-functional-beverages/ (last visited December 20, 2024)
Consumers' reasons for not trying functional beverages in Malaysia as of November 2019 [Graph], Rakuten Insight, February 4, 2020. [Online]. Available: https://www.statista.com/statistics/1095142/malaysia-reasons-for-not-trying-functional-beverages/
