Reasons for not trying functional beverages in India 2019 by gender

Published by A. Minhas, Jun 14, 2022
According to a survey conducted by Rakuten Insight in November 2019, a majority of respondents from India did not try functional beverages because they were not available where they lived. On the other hand, the ingredients in functional beverages did not appeal to male respondents more than their female counterparts.

Reasons for not trying functional beverages in India as of November 2019, by gender

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Release date

February 2020

Region

India

Survey time period

November 1 to 30, 2019

Number of respondents

3,325 respondents

Age group

16 years and older

Special properties

multiple answers allowed

Method of interview

Online survey

Supplementary notes

Survey question:
Why have you not tried any of the listed functional beverages?

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