According to a survey conducted by Rakuten Insight in November 2019, around 22.6 percent of female respondents in Taiwan who had tried functional beverages said that they consumed those types of beverages several times a week. Meanwhile, over 27 percent of male respondents confirmed this statement.
Frequency of functional beverage consumption in Taiwan as of November 2019, by consumer gender
4,156 female and 2,753 male respondents; among respondents who have tried functional beverages
Method of interview
Online survey
Supplementary notes
Survey question:
How often do you drink such beverages?
Functional beverages described in other questions of the survey included energy-boosting drinks, fermented/probiotic drinks, low-calorie drinks, drinks promoting beauty/brain performance/health, functional water, "detox" drinks, etc.
Among a total of 8,011 survey respondents in Taiwan, 6,909 said they had tried functional beverages.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (February 4, 2020). Frequency of functional beverage consumption in Taiwan as of November 2019, by consumer gender [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1094491/taiwan-frequency-of-functional-beverage-consumption-by-gender/
Rakuten Insight. "Frequency of functional beverage consumption in Taiwan as of November 2019, by consumer gender." Chart. February 4, 2020. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1094491/taiwan-frequency-of-functional-beverage-consumption-by-gender/
Rakuten Insight. (2020). Frequency of functional beverage consumption in Taiwan as of November 2019, by consumer gender. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1094491/taiwan-frequency-of-functional-beverage-consumption-by-gender/
Rakuten Insight. "Frequency of Functional Beverage Consumption in Taiwan as of November 2019, by Consumer Gender." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1094491/taiwan-frequency-of-functional-beverage-consumption-by-gender/
Rakuten Insight, Frequency of functional beverage consumption in Taiwan as of November 2019, by consumer gender Statista, https://www.statista.com/statistics/1094491/taiwan-frequency-of-functional-beverage-consumption-by-gender/ (last visited November 21, 2024)
Frequency of functional beverage consumption in Taiwan as of November 2019, by consumer gender [Graph], Rakuten Insight, February 4, 2020. [Online]. Available: https://www.statista.com/statistics/1094491/taiwan-frequency-of-functional-beverage-consumption-by-gender/
