Frequency of consuming functional beverages in China 2019, by gender

Published by
Xin Ou,
Feb 23, 2024
According to a survey conducted by Rakuten Insight in November 2019, around 32.3 percent of female respondents in mainland China who had tried functional beverages said that they consumed those types of beverages several times a week. Meanwhile, over 41 percent of male respondents confirmed this statement as well.

Frequency of functional beverage consumption in China as of November 2019, by consumer gender

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Release date

February 2020

Region

China

Survey time period

November 1 to 30, 2019

Number of respondents

1,514 respondents

Age group

16 years and older

Special properties

685 female and 829 male respondents; among respondents who have tried functional beverages

Method of interview

Online survey

Supplementary notes

Survey question:
How often do you drink such beverages?

Functional beverages described in other questions of the survey included energy-boosting drinks, fermented/probiotic drinks, low-calorie drinks, drinks promoting beauty/brain performance/health, functional water, "detox" drinks, etc.

Among a total of 1,835 survey respondents in China, 1,514 said they had tried functional beverages.

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