Consumers' reasons for not trying functional beverages in Hong Kong 2019

Consumers' reasons for not trying functional beverages in Hong Kong as of November 2019

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Release date

February 2020

Region

Hong Kong

Survey time period

November 1 to 30, 2019

Number of respondents

750 respondents

Age group

16 years and older

Special properties

among respondents who had not tried functional beverages

Method of interview

Online survey

Supplementary notes

Survey question:
Why have you not tried any of the listed functional beverages?

Functional beverages described in other questions of the survey included energy-boosting drinks, fermented/probiotic drinks, low-calorie drinks, drinks promoting beauty/brain performance/health, functional water, "detox" drinks, etc.

Among a total of 3,605 survey respondents in Hong Kong, 750 said they had not tried any functional beverages.

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