The online channel is the most popular for cinema and book, music, media sector, where more than 60 percent of purchases were done online in Poland in 2019. When it comes to shopping for household goods and electronics as well as travel, the division between online and offline sales was equally divided. DIY and Drugstores had the lowest shares in online sales, only around eight to nine percent.
Share of consumers shopping through multiple channels in Poland in 2019, by sector and purchase channel
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YourCX. (October 1, 2019). Share of consumers shopping through multiple channels in Poland in 2019, by sector and purchase channel [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1094333/poland-multichannel-shopping-by-sector-2019/
YourCX. "Share of consumers shopping through multiple channels in Poland in 2019, by sector and purchase channel." Chart. October 1, 2019. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1094333/poland-multichannel-shopping-by-sector-2019/
YourCX. (2019). Share of consumers shopping through multiple channels in Poland in 2019, by sector and purchase channel. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1094333/poland-multichannel-shopping-by-sector-2019/
YourCX. "Share of Consumers Shopping through Multiple Channels in Poland in 2019, by Sector and Purchase Channel." Statista, Statista Inc., 1 Oct 2019, https://www.statista.com/statistics/1094333/poland-multichannel-shopping-by-sector-2019/
YourCX, Share of consumers shopping through multiple channels in Poland in 2019, by sector and purchase channel Statista, https://www.statista.com/statistics/1094333/poland-multichannel-shopping-by-sector-2019/ (last visited November 21, 2024)
Share of consumers shopping through multiple channels in Poland in 2019, by sector and purchase channel [Graph], YourCX, October 1, 2019. [Online]. Available: https://www.statista.com/statistics/1094333/poland-multichannel-shopping-by-sector-2019/
